Quick Questions
🌿Are you hustling yet feel that things are not upto expectations?
🌿Is it getting increasingly difficult to retain your competitive advantage?
🌿Do you simply want right things to get done to move the brand forward?
The Vegan Marketer’s MaIN Process To Unlock Hidden Opportunities
I guarantee to solve each of these concerns through The Vegan Marketer’s MaIN Process To Unlock Hidden Opportunities
Marketing Audit
Objective:
Identify gaps and hidden wastage in your current marketing
Deliverables:
A detailed report highlighting strengths, weaknesses and actionable recommendations for improvement, including areas of duplication
Choose your audit:
- Product audit- Usability, packaging design, convenience, features, price, gap in lineup and more
- Website audit- Website structure, flow, content, design and more
- Marketing communications audit- all current communication materials be it poster/ brochure/ banners/ campaigns and more
- Social media audit- detailed audit of content on all social media channels
- Brand Essentials audit- Target audience, brand identity, tone of voice, positioning, USP 2.0 and other essentials
- E-commerce audit- Product descriptions, visuals, copy, overall e-commerce presence and more
- Online reputation audit- What are people saying about the brand across relevant platforms
- Top 5 competitor audit- Deep dive into the marketing of top 5 competitors
- Custom audit requirement
Benefits:
Save money: Identify and eliminate waste or inefficiencies in your marketing efforts.
Maximize effectiveness: Ensure your marketing is on-point, efficient, and impactful
Flexibility: Implement changes at your own pace.
Reduce costs: Leverage expert insights that can be executed even by junior level hires
Timeframe (per audit except custom audit): 7 working days
Innovations and Trend Research
Objective:
Stay ahead of the curve and gain a competitive edge.
Deliverables:
A deep dive into emerging trends and innovations in your industry, both domestically and globally, with examples.
Thought provoking insights and real-world examples across key areas, including packaging, products, marketing campaigns, media, sales channels and others related to your sector
Benefits:
Competitive advantage: Stay ahead of competitors with the latest industry developments.
Inspiration: Spark creativity and generate new ideas for your own innovations.
Efficiency: Avoid wasted effort on outdated or ineffective approaches.
Thought leadership: Establish yourself as an industry expert.
Timeframe: 10 working days
Fresh, New Ideas
Objective:
Reach a wider audience and drive customer loyalty within existing marketing budget
Deliverables:
A detailed list of ideas that can work within your existing budget, many of which you can start implementing right away
Choose your ideas package:
- Top of the Funnel ideas: Increase brand awareness, reach and visibility
- Bottom of the funnel ideas: Customer loyalty and referral ideas
- Beating the sales plateau ideas: Lead generation, sales growth
- Hidden revenue streams ideas: Converting cost centers into revenue streams
- Customer education ideas
- Social media content ideas
- New product launch ideas: Ideas to launch new offering with a bang
- New product ideas: Packaging design, product line up, pricing,
- Tapping new TG ideas: B2B, B2C, new customer segment, etc
Benefits:
Fill the top of the funnel through brand awareness, visibility, reach, customer acquisition strategies
Fill the bottom of the funnel through customer retention/ loyalty and referral strategies
Save money: It costs 5x more to acquire a new customer than to retain an existing one
Unlock hidden marketing opportunities for your vegan brand
Timeframe per idea package: 15 working days
Want to touch upon the above 3 key areas broadly without diving deep into each?
Power session
Objective:
Expert insights and inputs for your pressing marketing concerns
Deliverables:
Your Agenda, Your Focus: Customize the session to discuss your specific interests, queries, marketing challenges, goals
Benefits:
Expert Guidance: Get CMO-level insights, strategic input and expertise
Efficiency: Cover a wide array of topics within just 2 hours
Customized Approach: Discuss your specific marketing challenges and goals
Quality and Compatibility Test: Experience the quality of strategic inputs and our work compatibility
Timeframe:
2 hours